Connecting qualified buyers and sellers.

With challenging economic times ahead it's difficult to gauge how well the trade show industry will do in a depressed market. But Whereoware's online catalog gallery can help increase sales for exhibitors, add value and be a profit center for the show.

What's the reason buyers attend your show? The bottom line is that you are creating a temporary market place for buyers and sellers to come together to increase business. After you've created this market place, what's the show's ultimate goal? The number 1 function of any show is to help buyers and sellers make deals and increase sales. Make that easy for your customers and really nothing else is as important to the success of your show.
Everyone is being charged to do more with less. Help attendees in advance by demonstrating that they will have a successful buy/sell experience prior to your show and they will be more likely to attend your event. Give them tools like Whereoware's Online Catalog Gallery to help them connect at the product level before, during and after the show ends. Help your audience increase sales and they'll come back over and over again.


  
Results from NYIGF®: Attendees viewed over 7 million catalog pages generating over 13,000 sales leads for exhibitors. Users came and stayed on the site, generating an average of 83 catalog page views per visit. You won't need anything else if you use WOW's Online Catalog Gallery to help exhibitors sell more product.
Benefits of WOW's Gallery include:

  • Delivers more ROI and value to exhibitors
  • Extends life and catalog/brochure views
  • Exhibitors get better, more dynamic online presence
  • Real time product access, leads generated, lead tracking & reports
  • Extends life of show
  • Increases show website traffic year-round
  • Utilize resulting statistics in event marketing. More value = more traffic all the way around
  • Revenue stream to producer
  • Low drain on show management - platform allows exhibitors to load catalogs themselves
  • Ever considered a paperless press room? Talk to WOW.
It's all about driving traffic and converting qualified buyers which equals more sales. Isn't that the ultimate goal for everyone?